Snip
Snip is a luxury brand that sells Nail Cutter starting at £1000. Target Audience is men and women between 25 - 40.
User Experience
User Interface
Branding: Rehna Anna Oommen
The target audience is between 25 to 40. The Brand invites singles and couples to use the product. The tagline ‘Groom is Warmth’ shall connect the customers with their free spirited minds or their loved ones. The Brand is not just providing a product for nail grooming but also giving out a sense of warm. Hence rest of the branding shall be fixed on this foundation.
Colour palette was decided after a lot of research on the existing platforms. The tone of brand is free spirited, with an energetic and narrative language. Brand identity being resourceful, reliable and entertainment as well. The colours I chose resonates with these personality of not being too loud but subtle and catchy.
The target audience is between 25 to 40. The Brand invites singles and couples to use the product. The tagline ‘Groom is Warmth’ shall connect the customers with their free spirited minds or their loved ones. The Brand is not just providing a product for nail grooming but also giving out a sense of warm. Hence rest of the branding shall be fixed on this foundation.
Brochure
A lot of research was put into designing each of the webpages in this product website with constant research on the already existing prize draw and competition platforms to really find what can differentiate JispWin from every other platform and that how can it be penetrated among the UK users. It took several iterations and constant back and forth to come up with what works for JispWin.
